CUSTOMER + EMPLOYEE EXPERIENCE
Experience,
measured.
CX + EX / BOTH SIDES OF THE EXPERIENCE EQUATION
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Latest thinking
Notes on measuring experience.
CX + EX
Six experience lessons every business can borrow from great retailers
Harry Rosen, Uniqlo, Lululemon and Toronto’s own Good Neighbour sell very different things. Underneath, they share six experience habits that any business can use, shop floor or not.
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Measurement
Your NPS score is a thermometer, not a diagnosis
A single number tells you something is wrong. It rarely tells you what, where, or what to do next.
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CX + EX
Your customers can feel how your people are treated
Customer experience and employee experience are usually managed apart. Customers don’t experience them that way.
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Your next step
Ready to measure what matters?
Most engagements start with an XM Diagnostic — a fast, low-commitment audit that surfaces where experience is breaking down. Let’s talk.